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What Is A Brand Identity?
A brand identity is the collection of all brand elements that a
company creates to reflect the desired viewpoint from their consumers.
It’s way more than just a logo.
Here Are Some Branding Assets
The most important things a brand needs.
The symbol that represents your business or brand. There can be more than one.
The “rulebook” that provides a set of rules for your business or brand to ensure consistency.
The color(s), fonts & moodboards you create to form a feel for your brand or business.
Social media graphics, banners, manuals & various resharable graphics for different platforms.
Here are some of the assets a brand needs.
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